Raja to give them a holistic view of the movie. Even Fhyzics created a PPT that was presented to the producers by Mr. Prepared crime charts, time-to-time emotional graphs, hero vs. Organized the crimes under different heads and drawn the linkages. The team also did intensive research on crimes both at national and international level from 1990 onwards to till-date. The team researched the IPS training, minute-by- minute daily routines of IPS probationers and officers, costumes, usage of words & terminologies, technologies, background, analysis methods etc. The assignment given to Fhyzics team is data and logic research for the movie project. It clicked, and Fhyzics got its maiden movie project. Subsequently, Fhyzics team met the director few times and demonstrated how they can make it different. The one question he asked the group of consultants was 'I want to make the movie authentic and different, how you could contribute?' Fhyzics was also looking for opportunities to explore the movie industry. Raja was thinking about the story for at least 3 years.

Ltd., specializes in business consulting and business analysis (An EEP of International Institute of Business Analysis, Canada and REP of International Requirements Engineering Board, Germany). Mohan Raja met with a group of consultants from Fhyzics Business Consultants Pvt. How it all started? Way back in 2013, director Mr.

So what is next? That is called 'Thani Oruvan' way! - A strong theme, embedded with authentic data & logic. It had been already exploited by the uncountable number of movies in all the possible formats. The typical romance movie is no longer going to pull the audience. The life-cycle of audience taste is short, meaning audience preference is undergoing change at a higher rate than ever before. Today movie goers are well aware of the worldly events. There is a transition happening in the Indian movie industry that is driven by the audience. As we all witnessed during the past 10 days or so, 'Thani Oruvan' got rave reviews and has been accepted by the film industry and audience as a benchmark movie.

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